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- McDonald's has had promotional toys released in 2006, as a wave of figures with each character having unique attacks. These figures were an Asian exclusive to participating McDonald's locations. The promotional Dragon Ball Z Toys series had four different figures to collect in this set: Piccolo (green bagging), Super Saiyan Goku (orange bagging), Super Saiyan Vegeta (blue bagging), and Gohan (purple bagging).
- McDonald's has released another set of promotional toys in 2007, as a wave of Spin Tops with each character's torso being visible on the upper portion of each piece. These tops were a Japan exclusive to participating McDonald's locations in Japan. There are four different tops to collect in this set; Majin Buu (pink spin top), Goku (orange spin top), Super Saiyan 3 Gotenks (yellow spin top), and Super Saiyan Vegito (dark navy blue spin top).
- McDonald's sponsored Dragon Ball Kai when it was airing on Japanese television in 2009. Also, special Dragon Ball Heroes cards were obtained exclusively in McDonald's fast foods in 2011-2012.